Staff Writer

A 'nom de plume' for one of our talented wordsmiths...

Balance Internet is proud to announce the launch of swim wear super store Swimwear Galore.

With the help of Magento Enterprise and Balance Internet, Swimwear Galore was able to redesign and redevelop their ecommerce site to adhere with best practise online elements. With 6 stores in various locations in Victoria, a strong online presence will allow Swimwear Galore to expand its reach both nationally and internationally.

Swimwear Galore began its first days 25 years ago from a small rack of swimwear being sold from a family owned fabric shop. Today they remain family owned and that small rack that sat in the corner has multiplied into a strong brand with 6 physical stores and 1 eCommerce store.

The online store utilizes Magento Enterprise€™s core functionality including:

  • Cross Sell and Up Sell Functionality
  • Loyalty
  • Reviews

The store takes advantage of  Magneto’s open source nature and also utilises extensions from Magento Connect including:

  • Advanced Layered Navigation
  • Sales Order, Inventory, Price and Fulfilment integration with Harmony
  • SLI search integration
  • OneStepCheckout
  • Ajax Lazy Load category pages
  • Product Q&A Extension
  • Integration with MailChimp
  • Social Media Integration with Facebook, Twitter and Pinterest
  • Custom Colour Swatches
  • Balance Store Locator
  • Gift Card Integration